3. Creative Development

Our creative development service utilizes a cross-disciplinary, collaborative approach to formulate a unique solution resulting in faster development time, deeper penetration, and greater differentiation.

Trubelo combines creative and analytical skills in one development process to create innovative solutions.

  1. Gather requirements – Collect relevant information and confirm assumptions to understand needs and challenges and articulate expected creative development output.
  2. Analyze existing process – Review processes to identify strengths and opportunities for creative development improvement.
  3. Develop alternative processes – Create new processes to achieve the creative development objectives and produce the desired output.
  4. Create new solution – Integrate the strengths of the existing processes with the alternative processes in a new creative development solution.
  5. Deliver recommendation – Present new solution along with proposed implementation plan to achieve creative development objectives.

When providing creative development support, Trubelo uses a structured approach to provide a framework for stakeholders and team members to work within while still allowing the flexibility and space necessary for creativity to flourish. Some examples of creative development projects Trubelo has experience in performing are narrative (article, book, presentation) development, copy writing, and branding and marketing campaigns and plans.